Builder Sites,
Done Properly.
Wix, Squarespace, and Weebly can be excellent platforms for the right business — when they're designed with intent, set up for performance, and tuned for conversion. We help you make the platform you already pay for work much, much harder.
Most builder sites look the same.
Yours shouldn't.
Wix, Squarespace, and Weebly are powerful tools — but most sites built on them look generic, load slowly, and miss the SEO basics. Here's the gap we close.
What you're probably dealing with
What Liquid Shape builds instead
Six disciplines.
One polished builder site.
Every Wix, Squarespace, or Weebly project we ship covers all six areas — so the platform you pay for actually works for your business.
Custom Design Within the Platform
Bespoke design built inside Wix Studio, Squarespace 7.1, or Weebly — typography, layout, brand voice, and editorial polish so your site doesn't look like a template.
Custom Code Injection
Custom CSS, JS, and head/body injection where the platform allows — to push design, performance, and integrations beyond what the visual editor can do alone.
Real On-Page SEO
Researched titles and meta, semantic structure, schema markup where the platform supports it, internal linking, redirects, and Search Console set up properly.
E-commerce Setup & CRO
End-to-end Squarespace Commerce or Wix Stores setup — product catalogues, payments, taxes, shipping, abandoned-cart, and conversion-tuned PDPs.
Migration In or Out
Move into Squarespace or Wix from a dated site, or migrate cleanly off them to WordPress, Webflow, or a custom build — with SEO equity preserved and every URL redirected.
Performance & Tracking
Image discipline, font subsetting, removed widgets, Core Web Vitals lift, GA4 setup, event tracking, and conversion goals — so the site is fast and measurable.
Five stages.
Zero surprises.
A repeatable process with defined milestones at every stage — so you always know where the project stands and what comes next.
Audit & Strategy
Audit your existing site or template, map user journeys, identify conversion gaps, and write a clear CRO + SEO plan before design starts.
Design
Desktop and mobile wireframes followed by full Figma designs — covering every page and every interactive state.
Build
Custom build inside Wix Studio, Squarespace 7.1, or Weebly — with code injection, integrations, and performance discipline baked in.
QA & Launch
Cross-browser QA, mobile speed verification, redirects, SEO checklist, and analytics setup before we press go-live.
Train & Optimise
Editor training so your team is self-sufficient, plus optional post-launch CRO sprints to keep the site improving every month.
What our builder projects
actually delivered.
We've built and tuned high-performing sites on Wix, Squarespace, and Weebly for brands across industries. These case studies show how thoughtful design, real SEO, and CRO drive real results — within platform limits.
A boutique hotel site that finally ranks and converts
A photography studio with a portfolio that actually sells
A multi-location service business that needed local SEO, not redesign
Three things that
actually matter.
Most builder-platform freelancers will ship a template. Here's what actually separates a site that grows from one that just exists.
Designed, not templated
Your site should look like your brand — not a template. We build custom layouts, typography, and brand voice inside the platform so visitors can tell you apart from the noise.
Proper on-page SEO, not just a checkbox
Researched titles, schema, internal linking, redirects, and Search Console — we do the same SEO foundations on these platforms as we do on custom builds, within the platform's limits.
We'll tell you when to migrate
If you've outgrown Wix, Squarespace, or Weebly, we'll say so — and migrate you cleanly to WordPress, Shopify, or custom. We optimise the platform first, not pitch you off it.
improvement post-tune
6 months post-launch
post-CRO pass
for a custom builder site
Questions we
get asked most.
Straight answers. No padding.
Register for a Free Site Audit
We'll audit your current Wix, Squarespace, or Weebly site's performance, SEO, and conversion design, surface the highest-impact opportunities, and send back a no-obligation roadmap within 24 hours. No jargon, no pitch deck.
Ready to make your builder site
finally work harder?
Book a free 30-minute strategy call. We'll audit your current site, identify the biggest design, SEO, and conversion gaps, and show you exactly what we'd do — no obligation, no pitch deck.